Discovery Copilot — VIM Pet Taxi

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Discovery AI

VIM Pet Taxi Live Recording

Context

Pre-call

Context captured before the meeting.

Business: Pet transportation service operating in Lima, currently booking rides over WhatsApp.
Target users: Pet owners who need safe transportation for their pets to vets, groomers and travel.
Project goal: Digitize reservations with a mobile booking experience.
Initial pain points: Manual booking coordination through WhatsApp. Difficult to manage pet and vehicle information. No centralized booking experience.
Budget: $10,000 – $15,000
Timeline: Launch in Q1, ideally 10–12 weeks

Insights

Live

Pain point00:04:12

Reservations live in WhatsApp threads

Itala confirmed the operations team copies each request into a spreadsheet by hand.

Confirmed

User insight00:07:38

Pet size determines the vehicle

Large dogs require a bigger vehicle, which changes both price and availability.

Confirmed

Business requirement00:11:02

Fare estimate before confirmation

Customers abandon requests when the price is unclear.

Pending validation

Opportunity00:15:47

Recurring trips for vet visits

Monthly vet appointments could become scheduled recurring rides.

Inferred

AI actions

Needs approval

Add pet selection screen

Insert a step where the customer picks a saved pet or adds a new one.

Itala confirmed pet type and size are required on every booking.

Add vehicle selection step

Offer standard, large and climate-controlled vehicles with fare impact.

Large pets require a bigger vehicle, which changes the price.

Create booking flow

Connect pickup, destination and confirmation into one guided flow.

Bookings today need several manual WhatsApp messages.

Update prototype requirements

Add fare estimate and driver details to the confirmation screen.

Unclear pricing is the main reason requests are abandoned.

Nothing changes in the prototype until you approve it.

Prototype preview

Live

Home

1 screens · 4 requirements

Updated from discovery

9:41

VIM Pet Taxi

Safe rides for
your pets

Where does your pet need to go?

Quick actions

Vet visit

Grooming

Last trip

5.0

Luna · Clínica Vet Norte · Sep 2

Open full demo

Session activity

Activity log

00:00:04Discovery session started